TOMRA Talks Circular

EPR: The Brand Owner Perspective

March 09, 2022 TOMRA Circular Economy Season 2 Episode 3
EPR: The Brand Owner Perspective
TOMRA Talks Circular
More Info
TOMRA Talks Circular
EPR: The Brand Owner Perspective
Mar 09, 2022 Season 2 Episode 3
TOMRA Circular Economy

Over the past two episodes, we have covered various aspects of Extended Producer Responsibility (EPR), but we have yet to hear from those who are most impacted from this policy principle – the producers themselves. Until now.  
 
In this week’s episode, we talk with Katharina Marquardt, Head of Sustainability and Technical Communications (DACH region) at Procter and Gamble (P&G). We discuss the ever-increasing sustainable packaging demands from consumers, how P&G is responding to those demands, and the biggest impacts, challenges, and opportunities that EPR has on brand owners like P&G. 

Please help us improve this podcast and take part in our short survey!

https://www.surveymonkey.de/r/6DKN38R

Show Notes

Over the past two episodes, we have covered various aspects of Extended Producer Responsibility (EPR), but we have yet to hear from those who are most impacted from this policy principle – the producers themselves. Until now.  
 
In this week’s episode, we talk with Katharina Marquardt, Head of Sustainability and Technical Communications (DACH region) at Procter and Gamble (P&G). We discuss the ever-increasing sustainable packaging demands from consumers, how P&G is responding to those demands, and the biggest impacts, challenges, and opportunities that EPR has on brand owners like P&G. 

Please help us improve this podcast and take part in our short survey!

https://www.surveymonkey.de/r/6DKN38R